● Services & pricing

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The Fractional CMO & Marketing Manager retainer — Jacksonville & Northeast Florida

$2,000 a month for the combined function of a marketing manager and a CMO — strategy and execution, from one accountable source. Below: exactly what's included, and how a website build fits in when you need one.

Strategy + execution Fractional CMO & Marketing Manager

The retainer

$2,000/ month

Positioned against the $60K–$100K+/yr loaded cost of hiring a marketing manager or CMO as an employee — not against other agencies.

  • Quarterly marketing roadmap + monthly strategic check-in
  • 12+ social posts/month + Google Business Profile fully managed
  • 2 email campaigns/month
  • 1–2 SEO & AEO blog posts or site updates/month
  • Paid channel management — Google LSA, Google Ads, Meta Ads
  • Marketing plan on the 1st, performance report + live dashboard by the 5th
Book a call

Restaurant, cafe, or small local shop? This retainer is built for businesses further along than that — reach out anyway and we'll give you a straight answer on fit →

The retainer · $2,000 / month

Two layers, one accountable source.

6-month initial term, then month-to-month — cancel anytime with 30 days' notice. No minimum beyond that, no penalty.

What's included

  • Strategy (the CMO layer): a quarterly marketing roadmap — channel and budget priorities, what runs and why — plus a monthly strategic check-in alongside your report
  • Execution (the marketing-manager layer): 12+ social posts a month (Facebook + Instagram or Google Business Profile) and 2 email campaigns a month
  • Google Business Profile management — posts, Q&A, photo uploads, and review responses within 48 hours
  • 1–2 blog posts or website content updates a month (SEO- and AEO-targeted — written to rank in Google and to be citable by AI answer engines like ChatGPT, Perplexity, and Google AI Overviews)
  • Paid-channel management — Google LSA, Google Ads, and Meta Ads campaign setup and bid management (ad spend itself always billed directly by the platform)
  • A marketing plan delivered on the 1st — what's going out and when
  • A plain-English performance report and your live Command Center dashboard by the 5th of the following month

What's not included

  • Ad spend (billed directly by Google or Meta, never by Swaha AI)
  • Website builds or redesigns (scoped separately, see below)
  • Video production or editing
  • Graphic design beyond basic social templates
  • Custom photography
  • Full technical AEO audit (llms.txt, site-wide schema markup, AI-crawler access review) — available as a one-time add-on
  • Strategy work for a second location or a second business
Website build · scoped per project

Directed by the retainer, billed separately.

A new site isn't part of the standing $2,000/month offer — the same way a real marketing leader would scope a web project, not build it as a fixed menu item. When the roadmap calls for one, it's quoted against the actual scope, typically $500–$1,500.

What's included

  • A production-ready site (page count scoped to the project — the First Coast Sod reference build is 10 pages)
  • A built-in blog, pre-loaded with starter posts
  • Local-SEO foundation — pages targeting your service + city searches, Google Business Profile-ready
  • Your own live Command Center dashboard — calls, rankings, and traffic in one place
  • Automated email follow-up for every quote or contact form that doesn't convert on the first visit
  • Mobile-first design, basic on-page SEO, Google Analytics setup (with your consent)

What's not included

  • E-commerce or online payment integration
  • Custom photography (you provide images, or stock is used)
  • Video embeds that require licensing
  • Ongoing blog writing after launch (the retainer covers new posts)
  • Copywriting from scratch (you provide content; it gets refined)
  • Custom domain purchase (you buy your own domain)

A website build can start with or without an active retainer — ask on the call and we'll scope it either way.

The guarantee

The 90-Day Marketing Foundation Guarantee.

A documented marketing roadmap, every active channel live and reporting, and your Command Center dashboard running — within 90 days, or your 4th month is free. Deliverable-based, in our control. No ranking, lead-count, or income promises.

How it works

Three steps, then it just runs.

1

A 15-minute conversation

Share what's not working and get a straight answer on whether Swaha AI can help — no pitch deck, no pressure.

2

Your roadmap, built

A quarterly marketing roadmap lands first: what's running, where, and why — then a plan on the 1st every month after.

3

It runs every month

Content, profile, email, ads, and SEO — handled against that plan, with a plain-English report by the 5th.

Get in touch

See if it's a fit.

Book a 15-minute call and get a straight recommendation — no pitch deck, no pressure.

Book a 15-minute call

Prefer email? [email protected] — replies the same business day.

Book a 15-minute call